Third day at #ESOMAR Summer Camp I attended the workshop Understanding the NextGens (Generation Y & Z) to create future proof branding and communication strategies. It was an excellent workshop and this blog post gives insights of what trends and general drivers you need to be aware of when communicating with GenZ.
14 Trend Insights about Generation Z (GenZ)
juni 4, 2015 by Feffe kaufmann 2 Comments
Filed Under: Case, Communication, Events, Marketing Tagged With: Esomar, Generation Z, GenZ, Insights, Insites Consulting, trends
The #MidWeekNickle is back with your social links – Week. 35
augusti 27, 2014 by Feffe kaufmann Leave a Comment
Hope summer been as great for you as for me. I went pretty much offline during the hottest months but now I’m back. Instead for spamming your inboxes every week I decided to do it less frequently. Every third or fourth week you will get your recap of social links from the #MidWeekNickle. Here is Week.35 for your pleasure. [Read more…]
Filed Under: #MidWeekNickle Tagged With: Digital marketing, Facebook, Humans need not apply, Insights, Instagram, social media, Twitter