During my many encounters with new clients I discovered the overwhelming faith in page likes. The number that really doesn’t say much. Especially since many likes are inactive in sleeping mode, gained by fan gated competitions or in worst case scenario are even bought from some obscure page for a small amount of money. [Read more…]
Facebook page likes vs engagement rate and 5 ways how to keep engagement up
Filed Under: Communication, Marketing, Sociala medier Tagged With: 5 tips, EdgeRank, engagement, engagement rate, Facebook, page likes, reach